“1000 points of light . . . recession bad, recovery good . . . I think I’ve got that.” – The Naked Gun 2 ½: The Smell of Fear
If Dodge® makes an electric car, will they sell Dodge© Chargers™?
Inflation has really started to bite here in Modern Mayberry. I’m not sure about the Big Cities, but I’ve begun to notice it around here. Today at lunch I made a trip to McDonald’s®. It’s rare, most of the time (if I eat lunch at all) I eat at home. It’s more convenient, and I really, really hate lines, but this was a late lunch and I could drive straight to the window. But hey, for me, it’s the McChicken®.
The prices at McDonald’s® have gotten silly. Whereas there used to be enough value in a Big Mac™ to make one of them (occasionally) worth it, it’s just not the case nowadays. I didn’t spend too much time pondering the price on any of the burgers, since I could get nearly a pound of steak for the price of the average burger-fries-drink combos. But again, for me, it’s the McChicken™.
What a fun, cool, happening place, if you can get 3-for-free!
Why are people not going out?
The prices are silly.
I think (and I might be wrong) that our local McDonald’s™ just has to match the prices that are (more or less) nationally set by some sweaty accountant in Chicago wearing a Grimace™ costume and questioning the life choices that led him to have to report every day to Stacy, who is forced to wear a Hamburgler© costume. I can’t see the labor around Modern Mayberry costing nearly as much as in a bigger city. The food, I would imagine, costs exactly the same as in the bigger cities.
The result? I’ve noticed that the lines are much shorter at the local fast-food restaurants, even at peak hours. One of the regional chains hasn’t raised their prices, since all of their restaurants are just scattered around Upper Lower Midwestia and they don’t have to worry about the price of a Quarter Pounder™ in Manhattan. Their lines are the longest in town, so I follow Yogi Berra’s advice, “Nobody goes there anymore, that place is too crowded.”
Since COVID, my favorite local restaurant has closed. It was a bona fide restaurant, great service, great food. Supply chain issues coupled with labor oddities and lower business slowly torpedoed them. They liquidated before they lost a lot of money – they saw what was coming and wanted to go out on their terms.
I’ve been told that McDonald’s™ was sued once for bugs in their food. They won the case – no one on the jury believed they used any natural ingredients.
And our world got a little bit smaller, so we now have dinner somewhere else. It’s cheaper, but I notice that both of the places that we normally go aren’t very busy anymore. And the waitresses that work there aren’t changing jobs anymore – the good ones are keeping their jobs now. Something tells me they’re a little harder to get now.
So, if you’re counting restaurants and the people who work there (and those that used to own them) Modern Mayberry definitely has fewer restaurants. The revenue in the town might be the same, but there are (my guess) 20% fewer customers.
This is the invisible recession.
I always carry some McDonald’s® fries when I walk the dogs in winter. Fries go great with chilly dogs.
It’s invisible because I’d imagine that, even though McDonald’s® is (visually) selling less McFood©, they’re charging more. So, higher prices times lower volume is probably about even. But the value created to the consumer is far, far less even though revenues might be neutral. Unless you count eating healthier food than McDonald’s™ makes as value. Heck, Ronald has killed more people than Pennywise.
I suspect this is going on everywhere. Wages are certainly not keeping up with daily expenses, and those who are less fortunate haven’t had raises that have kept up with inflation. And why should employers pay more? In a recent month, a net 1.2 million jobs were “created” but 600,000 Americans lost their jobs. They were replaced by immigrants (illegal or legal).
Thankfully, corporate profits were saved!
It’s better than when he ran the farm using Artificial Intelligence and had to reboot it all before the power outage – AI, AI, Oh.
Interest rates are up, and I expect they will continue to go up because there is no semblance of any fiscal adulthood in Washington, D.C. on either side of the ball. The Democrat mantra of “spend more” is always followed by the Republican response of, “Well, okay, but not quite that much” as the dance of the destruction of the currency continues.
I hope I’m wrong, but this is based on the bet that politicians will continue to be weak and craven, and that 2024 is an election year. What do politicians like during an election year? A good economy with low inflation. Failing that, politicians like distractions and spreading money out like AOC on a Saturday night. If you can’t make a good economy, fake one.
More money floating around means . . . more inflation. But if wages aren’t going up because there’s a massive influx of illegals?
Just more misery, especially for those at the lower end of the pay scale. All of the typical Leftist voting blocks will be rewarded, of course. The standard Leftie professor at the average Leftie college (but I mostly repeat myself) will get raises because the Left takes care of itself and funds itself. The Left believes in the state and uses it as a propaganda and funding arm. Why do drama programs get special federal funds?
Because they vote Left.
I guess the finale was shot before a live audience.
But real Americans that aren’t tied into the ecosystem of government gimmes are seeing their difficulties multiply. Me? I’ll still mainly skip McDonald’s© and save a few bucks and have more steaks and fewer fries. But the invisible recession is already here, at least in Modern Mayberry.
But, hey, for me? It’s the McChicken™.